This job opportunity's compensation is fully commission-based and may include pre-approved expenses covered.
The Ticket Sales and Sponsor Relationship Manager will work closely with the General Manager, Director of Operations and Marketing Director and will be involved in the sales and marketing strategy of the New York Empire. This individual will support the team by growing fan attendance and team sponsorship – developing the Empire into a household name in New York City and surrounding communities.
The successful candidate will be able to thrive in a fast-paced environment while maintaining a consistent structure, can-do attitude, and top-notch creative execution. Moreover, this individual must take initiative independently and manage ambiguity while embodying the vision, mission, and core values of the New York Empire ultimate frisbee team.
Responsibilities
- Developing effective ticket sales, group sales, and fan engagement strategies
- Work with senior management to outline a ticket sales strategy; Recommend strategies for increasing ticket sales and fan attendance
- Develop various marketing strategies to increase ticket sales and drive attendance at Houston Havoc games
- Establish relationships with local New Rochelle/ New York City organizations and companies to promote group ticket sales
- Utilize an assortment of sales strategies to reach out and increase fan attendance through a number of media – phone calls, personal meetings, social media outreach, direct emails
- Maintain relationships with ticket buyers – ensuring they have a seamless first experience at New York Empire games
- Identify and evaluate emerging social channels, features, applications, platforms, tools, and strategies; implement when beneficial to strategic objectives
- Track key performance indicators (KPIs) for each various sales strategies, such as: audience growth, reach, engagement, response rate, and fan feedback to measure return on investment (ROI) and program effectiveness
Build Sponsorship Opportunities and Manage Sponsor Relationships:
- Develop a list of potential Sponsors in the New Rochelle/NYC communities
- Reach out to potential sponsors in New Rochelle and NYC, and pitch various sponsorship engagement opportunities
- Work with senior management to optimize sponsorship package offerings, and custom-tailor sponsorships as needed for potential sponsors
- Develop and Update sponsorship procurement decks on a per client basis (as needed)
- Sponsor Assurance - ensure that sponsor obligations are being met (advertising, social media, tickets, etc.)
- Maintain relationships with sponsors – keep consistent engagement with sponsors and ensure the relationship with the sponsors is healthy
- Identify and evaluate emerging social channels, features, applications, platforms, tools, and strategies; implement when beneficial to strategic objectives
Qualifications
- Major in sports marketing, sales, or business preferred
- Strongly self-motivated – this is a fully commission-based sales position
- Experience in sales
- Experience in managing customer relations and maintaining professional relationships
- Experience in tracking KPI’s
- Basic proficiency with graphic design software preferred
- Must be able to prioritize and juggle multiple projects at the same time
- Incredible attention to detail
- Strong problem solving and communication skills
- Ability to commit to March - August at minimum, but year round is also an option.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
