DIRECTOR, SPONSORSHIP & TICKET SALES (UNIVERSITY OF THE PACIFIC)
Stockton, CA
On Site
THE RUNDOWN
Playfly Sports is looking for a Director, Sponsorship & Ticket Sales to join our team in Stockton, CA.
This position, as department head, will manage all aspects of sponsorship sales, activation and fulfillment, as well as a sales team performing outbound and inbound ticket and club donation sales and retention, and assist ticket operations on game days.
The Director has overall responsibility for generating new revenue, servicing existing ticket/club/sponsorship accounts, ensuring that ticket and sponsorship sales revenue goals are met, and will be integral in the development of sales and service strategies.
WHAT YOU’LL ACCOMPLISH
- Oversee sales of ticketed sports and club donations through outbound and inbound sales
- Conduct daily sales and relationship cultivation phone calls, messages (electronic, mailings, etc.) with season ticket holders, sponsors, businesses, individuals, groups and prospective buyers
- Service the inbound ticket sales phone line to answer general fan questions and sell ticket packages
- Prospect and target new sales opportunities to include season tickets, group tickets and club donations
- Provide superior customer service to university fans
- Develop and execute approved Annual Business Plan and Operating Budget
- Work with the university liaison to develop, present, and communicate ticket sales strategies, procedures, and processes
- Lead in the development of ticket marketing, game promotions, and ticket pricing tactics
- Ongoing development of New Ticket Sales program in the following areas: new business generation, season tickets, development of sales and service strategies, development of best practices and results tracking and reporting
- Manage a book of business of donors and season ticket holders.
- Track and report daily, weekly and monthly sales figures and relevant accountability.
- Serve as a member of the external operations team
- Hit and surpass annual sales goals; team and personal
- Create key sales strategies and go-to-market plans that generate long-term revenue
- Retain and grow existing partnerships while creating new ones through a relationship-based approach
- Own reporting and prospect pipeline in a way that communicates well to all stakeholders
- Manage and track all marketing inventory while creating new assets and owning the fulfillment process
- Lead sponsorship sales presentations that execute against short and long-term department objectives
- Create and deliver marketing contracts and agreements
- Assist with corporate hospitality, tickets, in-game promotions and other activities
- Provide Proof of Fulfillment for in-venue sponsorship elements
- Meet and exceed annual department and individual sales goals
- Develop and execute approved annual business plan and operating budget
- Recruit, hire, train, retain, and lead ticket sales and service team members who are focused on new business, group sales, retention, and ticket service (box office/ticket operations)
- Exceed client expectations in revenue generation and customer service
- Evaluate team members performance and development through consistent coaching with a clear and individualized development plan
- Work with the university liaison to develop, present, and communicate ticket sales strategies, procedures, and processes
- Other job-related duties as assigned
WHAT YOU’LL BRING
- 3-5 years in a revenue generating role and minimum of two (2) years in a sales leadership position
- 2 years of Sponsorship Sales experience preferred
- Experience with box office and ticket operations duties preferred, but not required
- Bachelor’s degree is preferred but not required
- Proven track record of success around sales and service for both tickets and sponsorships
- Strong work ethic, honesty, open to learning, passion for sports revenue, positive attitude, leadership, and high levels of productivity
- Experience with ticketing software and CRM program preferred
- Problem-solver, intrinsically motivated, consistent, and ability to prioritize well
- Computer proficient (Microsoft Word, Excel, Outlook, PowerPoint) and detail oriented
- Excellent communication, presentation and listening skills
- Strong organizational and time management skills
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
- The work is sedentary in nature
- Walking, standing, bending and carrying of light office items is required
- The work is typically performed in an adequately lighted and climate-controlled office environment
- May require occasional travel
COMPENSATION
The pay range for this role is $70,000 to $80,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
WHAT WE DO
Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. The company introduces high school and college students to career development opportunities in esports through Playfly Esports, operators of North America’s largest college esports league. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com
WHAT WE STAND FOR
At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.
EEOC & DIVERSITY STATEMENT
Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.
ACCOMMODATIONS
Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact
[email protected].
