BSE Global (“BSE”) is a multifaceted sports and entertainment business that brings people together to experience music, sports, and culture through our teams and venue. Through these experiences and in our workplace, we strive to elevate our business, grow our fan base, and cultivate a community anchored in belonging and inclusion in every aspect, on and off the court.

SUMMARY

BSE Global (“BSE”) is a multifaceted sports and entertainment business that brings people together to experience music, sports, and culture through our teams and venue. Through these experiences and in our workplace, we strive to elevate our business, grow our fan base, and cultivate a community anchored in belonging and inclusion in every aspect, on and off the court.

The Associate, Social Media will support content development and publishing for the New York Liberty, Brooklyn Nets, Brooklyn Basketball, and other BSE Global channels with an emphasis on short-form video crafted with TikTok, YouTube Shorts, and Instagram Reels in mind. Working collaboratively across the BSE Content team, this role will help ideate, build, publish, and supervise innovating, entertaining, and original content that fosters engagement, scales audience, and generates revenue.

WHAT YOU WILL DO:

• Support creation and publishing for short-form, vertical video platforms (TikTok, YouTube Shorts, Instagram Reels)
• Pitch and produce video concepts based on current TikTok/vertical video trends and formats
• Assist with ideation, planning, copy writing, and publishing for other official team accounts
• Foster community by engaging with followers, fans, creators, and influencers through comments, direct messages, and adaptable content
• Monitor platform trends, influencers/creators, and competitive brands and integrate new opportunities into the team social presence
• Liaise with Celebrity & Talent marketing leads to facilitate creator collaborations
• Attend and cover team events, including games, community initiatives, and more, with the goal of producing compelling content that captures attention
• Support content measurement and reporting

WHAT YOU WILL BRING:

• 1+ years of relevant social media and vertical video experience
• Experience crafting and publishing content for social media
• Internet culture obsessed with knowledge of current and emerging trends, formats, creators, and platform features
• Proficiency in digital production applications such as Premiere, Photoshop, and CapCut
• Knowledge of the WNBA, NBA, and basketball culture is very beneficial
• Experience working with talent and integrating personalities into content is a major plus
• Capacity to make data-informed decisions and ingest data across platforms to benchmark success/optimize strategy
• Ability to excel in a fast-paced environment, supporting multiple stakeholders
• Strong verbal and written communication skills with the ability to present concepts/ideas
• Capable of working both collaboratively and independently, with strong attention to detail
• Able to develop meaningful, trust-based relationships

TRAVEL REQUIREMENTS:

May be required to travel on occasions; trips may require air travel and/or overnight stay for one or more nights.

SALARY RANGE:

$55,000-$65,000

WORK ENVIRONMENT:

We are an Equal Employment Opportunity (“EEO”) Employer. It has been and will continue to be a fundamental policy of the Company not to discriminate on the basis of race, color, creed, religion, gender, gender identity, transgender status, pregnancy, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage or citizenship status, veteran or military status, disability, genetic information or any other characteristic prohibited by federal, state or local laws.